I am a Lead UX Researcher and Design Strategist with over 9 years of experience shaping products and services, especially in healthcare, lab equipment, and pharma. I love diving deep into user needs, uncovering insights, and turning them into practical solutions that make a real impact.

I’m passionate about human-centered design, Design Thinking, and running co-creation workshops where teams come together to solve complex challenges. I enjoy guiding cross-functional teams, shaping MVPs, and helping stakeholders make informed, user-focused decisions.

My work spans UX research, usability testing, service and design strategy, workshop facilitation, and research operations - always with a focus on creating meaningful experiences for users and measurable outcomes for business.